Workplace wellness
programs continue to grow
While the direct costs of health care and Workers’ Compensation have
long been issues for employers, employers only recently have embraced wellness
as a business strategy to improve productivity. Savings from Workers’ Compensation
costs for healthy workers can range from 10% to 30% compared to others
in your industry that have less healthy employees.
According to a recent survey by Watson Wyatt, a leading global consulting firm,
and the National Business Group on Health (NBGH), an association of more than
300 mostly large employers, companies continue to add wellness and health management
programs to promote healthier behaviors among their workers, despite the recession
and recent cutbacks in some benefit programs. Effective financial incentives
are one of the keys to encouraging worker participation in these programs.
According to the survey, even moderate incentives
can help engage employees in healthy behaviors. Financial incentives between
$51 and $100 can boost participation in smoking cessation and weight management
programs and encourage workers to get biometric screenings. Higher participation
in health risk appraisals is associated with incentives greater than $100. However,
financial incentives have limited impact on participation in disease management
programs.
The survey acknowledges that employee participation in some wellness programs
remains a challenge. One approach is to learn about the issues that discourage
employees from making positive health changes. Use focus groups or surveys to
identify barriers to health improvement. Employees may complain they don’t
have time to exercise or attend wellness programs, or that the programs are too
expensive or inconveniently located.
Employees sometimes presume that their health issues are not serious enough to
merit concern, nor do they realize that their illness or injury may be a result
of lifestyle choices. Attack each barrier head-on; educate employees that their
wellness is in their control and continually encourage employees to change their
behavior. |